Retention Manager (Loyalty)
TAGUIG CITY, PH, 1634
At JTI we celebrate differences, and everyone truly belongs. 46,000 people from all over the world are continuously building their unique success story with us. 83% of employees feel happy working at JTI.
To make a difference with us, all you need to do is bring your human best.
What will your story be? Apply now!
Learn more: jti.com
Duty Post: HQ BGC Taguig City
Application Duration: This job posting will remain open until the vacancy is filled.
Retention Manager (Loyalty)
Join JTI’s Reduced Risk Products (RRP) team and play a key role in shaping the growing RRP category. This role leads end to end customer loyalty and advocacy initiatives, optimizing the consumer journey to drive retention and maximize customer lifetime value. The role is responsible for building and managing retention programs and platforms across digital and offline channels, using consumer data, segmentation, and triggers to deliver clear retention outcomes and long term business impact.
As the CX Retention Manager, you will:
Loyalty Program Management
- Define, lead, and continuously improve loyalty and retention strategies
- Design lifecycle programs that drive engagement, repeat purchase, and advocacy
- Deliver personalized, cross channel loyalty initiatives aligned to business objectives
Lifecycle Management (Consumer Lifetime Value)
- Lead retention strategies across the full consumer journey
- Partner with Omnichannel and Consumer Experience teams to deliver a seamless, integrated journey
- Use data, segmentation, and triggers to maximize customer lifetime value
Stakeholder and Agency Management
- Partner closely with global, regional, and local stakeholders across functions
- Lead complex, multi stakeholder initiatives across markets
- Select, manage, and collaborate with external agencies and service providers
- Act as a subject matter expert on loyalty and retention across the organization
Finance Management
- Manage budgets and track spend for retention programs and partner initiatives
- Monitor ROI and ensure financial compliance
- Support investment decisions that drive growth and efficiency
Requirements:
- Bachelor’s degree in Marketing or or equivalent experience in CRM, Digital, or Loyalty Program Management
- 5 to 8+ years of experience in loyalty, CRM, brand, or marketing roles
- Strong experience in retention, lifecycle management, and data driven decision making
- Ability to operate confidently in a technical and data enabled environment
- Strong stakeholder management and communication skills
Are you ready to join us? Build your success story at JTI. Apply now!
Next Steps:
After applying, if selected, please anticipate the following within 1-3 weeks of the job posting closure: Phone screening with Talent Advisor > Assessment tests > Interviews > Offer. Each step is eliminatory and may vary by role type.
At JTI, we strive to create a diverse and inclusive work environment. As an equal-opportunity employer, we welcome applicants from all backgrounds. If you need any specific support, alternative formats, or have other access requirements, please let us know.

