Title: HoReCa Specialist
Bucharest, RO, 020335
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Learn more: jti.com
Department: Marketing
Direct Manager: Regional HoReCa Manager
Employment: Permanent
Location: Bucharest, Romania
HoReCa Specialist
What this position is about:
In this role you will provide strong support to the Leisure Channel Management by identifying new opportunities for consumer activation programs,
events and locations. You will also manage all preparation processes and the execution of new projects in the assigned area, develop the business
relationship with the competition and the neutral locations that are in JTI focus, related to the non - JTI contracted Leisure Channel universe.
What you will do - Responsibilities:
• Work together with the Regional HoReCa Manager in order to implement the national HoReCa strategy by managing
the contracted portfolio in the allocated area and executing marketing activities within the HoReCa channel,
including BTL programs (merchandising, promotions/activations) and decoration materials.
• Develop strong relationships with HoReCa owners and teams at the contracted locations.
• Support JTI product sales, evaluate the HoReCa portfolio and manage POSM requirements.
• Conduct site visits, ensure stock availability, negotiate new contracts and implement marketing programs.
• Collaborate with internal teams (sales, commercial planning, IT, legal, finance) and maintain industry relationships.
• Analyze market trends and consumer profiles in order to identify growth opportunities.
• Drive growth, improve brand presence and ensure efficient execution in the HoReCa sector.
Who we are looking for – Requirements:
• Bachelor's degree (university degree represents a plus)
• Minimum 1 year of experience in Sales /Marketing/HoReCa
• Negotiation, Sales and Merchandising experience of minimum 2 years
• Fluency in English
• Computer proficiency: Microsoft Office (Excel, PowerPoint)
• BTL strategies implementation knowledge
• Skills to manage the relationship with the assigned third parties
• Excellent teamwork skills and a positive attitude
• Availability for night and weekend field visits (with a day off on Monday)
What we offer – Benefits:
• Being part of a truly international and diverse company, a Top Employer in Romania
• Development opportunities that will inspire you to grow professionally and personally
• Dynamic and innovative spirit with a constant quest to do things better
• Competitive salary and an attractive benefits package
• A wide variety of trainings
Next steps – Recruitment process:
• Discussion with Talent Advisor
• Online tests
• Interview with Hiring Manager and People & Culture Manager
Thank you very much for your interest in the role. You are welcome to apply!
All applications will be reviewed, however only suitable candidates will be contacted for further discussion.
Please be aware that you will receive a call from Poland (+48), as our Global Business Services Center is based in Warsaw.
Are you ready to join us? Build your success story at JTI. Apply now!
Next Steps:
After applying, if selected, please anticipate the following within 1-3 weeks of the job posting closure: Phone screening with TA > Assessment tests > Interviews > Offer. Each step is eliminatory and may vary by role type.
At JTI, we strive to create a diverse and inclusive work environment. As an equal-opportunity employer, we welcome applicants from all backgrounds. We are committed to providing reasonable adjustments to applicants with special needs. If you require any accommodations, please let the Talent Advisor know during the selection process.
Job Segment:
Merchandising, Retail