Title:  Digital Retention Specialist

We are JTI, Japan Tobacco International, and we are present in 130 countries. We have spent years innovating, creating new and better products for the consumers to choose from. This is our business. But not only. Our business is our people. Their talent. Their potential. We believe that when they are free to be themselves, and they are given the opportunity to grow, travel and develop, amazing things can happen.

That’s why our employees, from around the world, choose to be a part of JTI. It is why 80% of employees feel happy working at JTI. And why JTI is recognized with various Employer of Choice certifications across different countries and regions.

So when you’re ready to choose a career you’ll love, in a company you’ll love, feel free to #JoinTheIdea. 

Learn more: jti.com

Digital Retention Specialist

What this position is about – Purpose:

Taking care of consumers is the key to build a loyalty and lifetime value. Segmentation, a special merchandising, marketing automation, data analysis and much more is day-to-day job in omni-channel retention business. Focus is on quality, not quantity as this is how we imagine advocacy of our consumers. We do care, a lot!

What will you do - Responsibilities:

• Drive strategy to onboard, engage and retain active consumer profiles, staying focused on achieving the volume, rate and lifetime value potential of our consumer base.
• Consumer lifetime management (creating advocates) across multiple channels and mediums, including email, texts, websites etc. that drives measurable improvements in customer engagement, loyalty, decreased churn and increased retention rates.
• Interact with marketing and sales teams, digital acquisition, data & analytics teams to impact the full consumer lifecycle and improve business outcomes.
• Management of rewards & loyalty program.
• Consumer & customer data management. eCRM incl. data collection & marketing automation to identify, size, and prioritize opportunities that drive higher lifetime value for our target customer segments.
• Program Monitoring & Evaluation - assess the effectiveness and accuracy of new campaigns, optimize results by using a data centric approach.

Who are we looking for - Requirements:

• University degree (Marketing, Statistics, Mathematics, Computer Science, or another quantitative field preferred).
• Min 2 years of experience in Marketing based on data, delivering B2C engagement and retention results and performing A/B testing and reporting results.
• Fluent English & native Slovak.
• Knowledge of loyalty & consumer data platform, Adobe Campaign Classic, PowerBI, CRM.

What do we have for you - Our offer:

• Certified #1TOP EMPLOYER in the Czech Republic / Hungary / Slovakia with long-term business growth.
• Unique company culture of belonging, positive energy, caring and trust
• Competitive salary and benefits, including life insurance
• A wide range of initiatives and tools supporting our diversity and inclusion:
  • Barrier-free office
  • Flexible ways of working (50:50 office/remotely; flexible work time, allowances for home working costs)
  • Wellbeing program addressing work-life balance, physical, mental, social and financial health
  • Premium medical care
  • Family Leave benefit  and other tools to support employees who become parents
  • Individual support to employees in specific life situations
  • Opportunities to actively participate in initiatives promoting an inclusive work environment (Gender Equality, LGBTQIA+, New Ways of Working, Wellbeing)
• Ongoing development opportunities in a trully multinational environment that will inspire your professional and personal growth
• A range of projects and tasks with the autonomy to achieve them
• And many other local benefits and opportunities!

What are the next steps - Recruitment process:

• Recruiter interview
• Hiring Manager interview

Thank you very much for your curiosity about the role. You are welcome to apply. Please send your CV in English. We will get back to you with the feedback after the job ad ends.