CRM Campaign Coordinator

At JTI we celebrate differences, and everyone truly belongs. 46,000 people from all over the world are continuously building their unique success story with us. 83% of employees feel happy working at JTI.

To make a difference with us, all you need to do is bring your human best.

What will your story be? Apply now!  

Learn more: jti.com

CRM Campaign Coordinator

Position: The CRM Campaign Coordinator plans, executes, and optimizes CRM campaigns to drive engagement, retention, and customer value, ensuring high-quality delivery and continuous performance improvement.

Responsibilities:

• Plan and execute CRM campaigns across email, SMS, and push channels based on business objectives and campaign calendar
• Coordinate campaign execution with regional stakeholders and internal departments to ensure alignment
• Build and validate customer segments based on data, behavior, and campaign objectives while ensuring compliance with marketing consents
• Configure campaigns in CRM systems (e.g. Adobe Campaign) and prepare campaign assets
• Perform quality assurance checks, including test sends, to ensure accurate and flawless campaign execution
• Monitor campaign performance (open rate, CTR, conversion, retention) and analyze results
• Identify and implement optimization actions to improve campaign effectiveness
• Manage campaign calendar and support execution planning processes
• Ensure high attention to detail and consistency in campaign delivery

Requirements:

• University degree in marketing, business, analytics, or a related field
• Min. 2 years of experience in CRM, marketing automation, or digital marketing
• Hands-on experience in end-to-end CRM campaign execution
• Experience with CRM tools, preferably Adobe Campaign
• Strong understanding of customer segmentation, targeting, and lifecycle marketing
• Ability to analyze campaign performance and optimize results
• Basic SQL knowledge
• Good English (written and spoken)

What to expect?

• Cross-functional collaboration with regional and internal teams

• Wellbeing initiatives, flexible work arrangements, growth opportunities, and excellent benefits 

Are you ready to join us? Build your success story at JTI. Apply now!

Next Steps:

After applying, if selected, please anticipate the following within 1-3 weeks of the job posting closure: Phone screening with Talent Advisor > Assessment tests > Interviews > Offer. Each step is eliminatory and may vary by role type.

At JTI, we strive to create a diverse and inclusive work environment. As an equal-opportunity employer, we welcome applicants from all backgrounds. If you need any specific support, alternative formats, or have other access requirements, please let us know.

If you decide to participate in this recruitment, the administrator of your data will be JTI Polska sp.z o.o. with headquarters in Stary Gostków. Your data will be processed only to support the recruitment process in which you participate. Detailed information on the processing of your data here.

Procedure on internal breaches reporting and follow–up procedure for JTI Polska regulating the rules for whistleblowers reporting is available at https://do.jti.pl/sygnalisci.pdf.