CRM Analyst
WARSZAWA, PL, 00-807
At JTI we celebrate differences, and everyone truly belongs. 46,000 people from all over the world are continuously building their unique success story with us. 83% of employees feel happy working at JTI.
To make a difference with us, all you need to do is bring your human best.
What will your story be? Apply now!
Learn more: jti.com
CRM Analyst
What will you do - Responsibilities:
- Creating and managing customer segmentation within databases to support direct marketing campaigns (email, SMS, push, digital)
- Analyzing consumer data and purchasing behavior to identify actionable insights and opportunities to improve CRM performance;
- Integrating data from multiple sources and systems (e.g., CDP, campaign platforms, sales systems) — working with relational databases and data warehouses (SQL)
- Automating analytical and marketing processes — developing scripts and tools to support scalable CRM operations
- Working with direct marketing automation and direct communication tools
- Building reports and dashboards (e.g., in Excel, Power BI, Tableau) for marketing and sales teams
- Monitoring campaign effectiveness (open rate, CTR, conversion, revenue) and delivering data-driven recommendations for future improvements
- Participating in transformational projects related to customer data, personalization, loyalty, and digital channel development
Who are we looking for - Requirements:
- Higher education (Master’s or Bachelor’s degree) in quantitative disciplines, computer science, programming, databases, SQL
- Minimum 2 years of experience working with databases, SQL, and Excel. Experience in collaborating with business teams is a plus. Prior experience in campaign performance analysis and results reporting is highly desirable.
- English - good (both verbal and written) B2
- Experience working with database
- Advanced Excel skills (pivot tables, Power Query, logical and aggregate functions)
- Excellent knowledge of SQL (mandatory requirement)
- Openness to working in a regulated environment (experience in FMCG, Tobacco, or Pharma is a plus)
Nice to have:
- Familiarity with R or Python programming (especially for data analysis and automation)
- Experience working with CDP (Customer Data Platforms), DWH (Data Warehouses), and marketing automation systems
- Proficiency in data visualization tools (e.g., Power BI, Tableau, Looker Studio
- Employment based on an employment contract
- Professional training support during the onboarding period
- A personalized approach to your development plan, including participation in certified training sessions led by external and internal trainers
- An attractive benefits package, including: private healthcare, a sports card, life insurance, and a retirement plan (take advantage of our cafeteria system!)
- Work in a 50/50 hybrid system
- Working alongside people from different teams who enjoy collaborating and spending time together
Are you ready to join us? Build your success story at JTI. Apply now
Next Steps:
After applying, if selected, please anticipate the following within 1-3 weeks of the job posting closure: Phone screening with Talent Advisor > Assessment tests > Interviews > Offer. Each step is eliminatory and may vary by role type.
At JTI, we strive to create a diverse and inclusive work environment. As an equal-opportunity employer, we welcome applicants from all backgrounds. If you need any specific support, alternative formats, or have other access requirements, please let us know.
