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Title:  Activation Manager

Job ID:  24128
Country:  USA
City:  Teaneck
Professional area:  Marketing
Contract type:  Permanent
Professional level:  Experienced

JTI (Japan Tobacco International) is a leading global tobacco company distributing our products in 130 countries worldwide. One of the fastest growing international industry players we own some of the world’s best known brands, including Winston, the number two global cigarette brand, and Camel, outside of the US.


Within the US, JTI has grown to into a total tobacco company with three businesses: JTI USA, marketing and selling key cigarette brands Wave, Wings, Export ‘A’ and the global brand LD; PrimeTime International Distributing, Inc. (PTID), an industry leader in filtered cigars and pipe tobacco; and Logic Technology Development (Logic), a category leader in vapor products.


We are a member of the Japan Tobacco Group of Companies. For more information visit www.jti.com

Position Purpose

Activation Manager is responsible for building the details of all consumer and trade programs, planning the resources, managing the external agencies, budget and execution details.  



  • Design trade and consumer programs for all product categories for all trade channels. Ensure all programs are inline with the portfolio and corporate strategies.
  • Ensure constant information exchange with the sales force and portfolio team to build brand and trade programs addressing market challenges and opportunities. 
  • Responsible for the designing, building and producing the details of all trade and consumer programs (budgets, legal approvals, agency briefs, agency selection, KPI management)
  • Follow up timely and effective production of all program materials for trade and consumers in all channels, all categories. Build the required communication materials for the field. 
  • Liase with legal, finance, brand and digital teams to build compliant and effective plans, support the Portfolio Manager and Marketing Director for ASP and LE plannings, reportings. 


Functional Skills

Strong initiative taking and planning, project management, organization, attention to detail, analytical and strategic skills are essential in this role. Excellent written and verbal communication skills. 


Qualifications & Experience

  • Bachelor’s Degree in Marketing or related field
  • 3-6 years work experience in Trade &Consumer marketing
  • Fluent in oral and written English




Enjoy a competitive salary commensurate with the experience and responsibility requirements.
Excellent employee environment with a competitive benefits package including:

  • Bonus 
  • Annual Merit Increase 
  • Healthcare 
  • Dental 
  • Paid Time Off 
  • 401k Plan + Company Contributions 
  • Life Insurance 
  • Disability
  • Tuition Assistance


Nearest Major Market: New York City

Job Segment: Outside Sales, Developer, Manager, Marketing Manager, Project Manager, Sales, Technology, Management, Marketing

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