Special Channels Manager

At JTI we celebrate differences, and everyone truly belongs. 46,000 people from all over the world are continuously building their unique success story with us. 83% of employees feel happy working at JTI.

To make a difference with us, all you need to do is bring your human best.

What will your story be? Apply now!  

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Please, apply till April 24th, 2026

Local applicants welcome

Special Channels Manager

You will be fully responsible for leading and developing the Special Channels programs while driving the strategic planning and execution of brand and channel initiatives. It ensures operational excellence, cross-functional collaboration, compliance with corporate standards, and effective investment management to optimize performance, strengthen brand equity, and achieve business growth.

This position is based in Izmir and reports to the Combustibles Director.

Position: 

As the Special Channels Manager, you will be responsible for:

Leadership & Team Development

• Lead, coach, and develop the Special Channels team to maximize performance and potential.
• Set up a hybrid working system of field & office days - regular office days inc. the team for initiating the office tasks as well as integrity with the entire Marketing Team. Visiting field in respective cities to observe the lesiure channel & consumer dynamics, bond the relations with business partners and manage & control the special channels team directly on field.

Strategy & Planning

• Develop and implement strategic plans that align with overall brand and business objectives.
• Lead development of comprehensive business cases and marketing & commercial plans, translating strategies into actionable programs.

Execution & Performance Management

• Oversee field execution and activation programs, ensuring quality, consistency, and effectiveness. Support activation teams in field during installations, activations etc.
• Measure results, analyze performance, and continuously refine plans to drive improvement and growth.

Collaboration & Compliance

• Work closely with cross-functional teams to collect insights, align initiatives, and ensure coordinated execution. Work hand-in-hand with Activation & Brand teams for 360 Marketing approach to fulfill our brand objectives and support our strategies.
• Ensure all activations, field operations, and agency activities comply with corporate and legal standards. Always have the pre-alignment with Legal for all initiatives and BAU topics.

Investment & Optimization

• Manage budgets effectively, ensuring optimal allocation of resources and sound investment decisions for outlets and events.
• Evaluate ROI, provide recommendations, and enhance future activation performance.

Requirements:

• University degree in Business Administration or equivalent departments
• Minumum 10 years of relevant marketing expertise in FMCG
• Fluent in English with native Turkish proficiency
• Proven experience in remote & large team management
• Strong analytical and strategic thinking skills and proficient in Data Analysis and Business Development
• Experience in Consumer and Commercial Marketing
• Willingness to travel 50% within the assigned region and to work flexible hours, including evenings and weekends, in accordance with business needs
• Advanced proficiency in MS Office applications

What to expect:

At JTI, we believe great talent deserves great rewards. Here’s what you can look forward to when you join our team:

Competitive Rewards & Profit-Sharing

Enjoy a rewarding compensation package with an attractive incentive plan tied to company performance.

Work Your Way

Enjoy 50% hybrid working options and a work-from-home allowance (available for eligible roles).

Your Benefits, Your Way based on your preferences

Flexible benefits tailored to your lifestyle and priorities such as health insurance with family coverage, contributory pension plan, shared purchase, wellbeing support...

Family Comes First

Enjoy 20 weeks of fully paid family leave—including extended paid paternity leave and full maternity pay—with our JTI Family Leave Benefit.

Grow with Us

Explore exciting career development and personal growth opportunities in a truly international environment. Unlock ongoing learning with global training programs, expert-led webinars, e-learning platforms, and sponsored professional certifications.

6698 sayılı Kişisel Verilerin Korunması Kanunu ve ilgili mevzuat kapsamında kişisel verilerinizin korunması için tedbir almaktayız. KVKK ve ilgili mevzuat çerçevesinde kişisel verilerinizin işlenmesi hakkındaki aydınlatma metni ve daha detayı bilgiye https://kurumsalpano.com/JTI_CAKVAM.pdf linkten ulaşabilirsiniz.

We take measures to protect your personal data in accordance with the Personal Data Protection Act No. 6698 and related legislation. For the privacy notice regarding the processing of your personal data under the PDPA and related regulations, and for more detailed information, please visit https://kurumsalpano.com/JTI_CAKVAM.pdf

Are you ready to join us? Build your success story at JTI. Apply now!

Next Steps:

After applying, if selected, please anticipate the following within 1-3 weeks of the job posting closure: Phone screening with Talent Advisor > Assessment tests > Interviews > Offer. Each step is eliminatory and may vary by role type.

At JTI, we strive to create a diverse and inclusive work environment. As an equal-opportunity employer, we welcome applicants from all backgrounds. If you need any specific support, alternative formats, or have other access requirements, please let us know.