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Title:  Consumer & Trade Activation Cluster Manager

Job ID:  49055
Country:  Sweden
City:  Stockholm
Professional area:  Marketing
Contract type:  Fixed Term
Professional level:  Experienced

Stockholm, AB, SE, 113 60


JTI Sweden is a leading tobacco supplier in Scandinavia since 2018 located in a newly refurbished office in central Stockholm, with public transportation and restaurants, shopping, and gyms nearby. 
We are a part of JTI, with over 45 000 employees, with products in more than 130 countries. Our success is built on genuine tobacco expertise from all over the world. We employ specialists on everything from retailer equipment and sales materials to product development and CSR experts. 
JTI’s affiliate Nordic Snus is one of the largest snus and nicotine pouch producers in Sweden. All our snus and nicotine pouch products are produced in our modern snus factory in Vårgårda, West Sweden.


To support us in maintaining a safe and secure work environment, we adhere to local collective bargaining agreements


Consumer & Trade Activation Cluster Manager - Stockholm, Sweden


Department: Marketing
Location: Stockholm, Sweden

Role: Fixed-term contract valid from June 2021 until October 2022 with the possibility of extension (parental leave)


Role information / Responsibilities

As Consumer & Trade Activation Cluster Manager, your activities will include:-

  • Leading a team of 6 (4 based in Stockholm and 2 in Copenhagen) ensuring that strategic objectives are converted into actionable consumer and trade activities across categories in the Scandinavian market
  • Ensure that all direct reports are fully aware of their individual roles & responsibilities and that these are carried out in line with JTI standards.
  • Set clear goals together with the team and generate a performance-driven culture in which all team members feel comfortable sharing knowledge, experience, learnings, being creative, and taking risks.
  • Oversee day-to-day operation, listen to team members’ feedback, resolve any issues or conflicts and keep Marketing Director updated on team performance on an ongoing basis
  • Supporting annual strategic planning process
  • Manage the overall team budget with support from the team based on prioritizing and investing where we get the highest impact aligned with overhaul marketing and sales strategy
  • Working closely with various departments especially brand marketing and sales to secure alignment on strategical directions across departments



  • University degree in business, marketing, economics, social science or media and communications
  • Team leadership experience
  • Strategic planning / Project Management  
  • Proven track record in managing large budgets with investment prioritization and ROO/ROI mindset
  • At least 5 years of marketing (preferably within Trade Marketing) or sales experience within FMCG
  • Fluency in English written and spoken, Swedish is an advantage
  • Excellent skills in Microsoft Office (especially PowerPoint and Excel)
  • Business Intelligence system and experience with Snus/Nicotine Pouches is an advantage
  • A valid EU work permit


Who We Are Looking For

  • We are looking for a qualified team leader to manage the C&T Activation team and providing effective guidance. You will be responsible for supervising, managing, coaching, and motivating team members on a daily basis.
  • As a team leader, you will be the contact point for all team members so your communication skills should be excellent and give an impact. You should also be able to act proactively to ensure smooth team operations and effective collaboration working well in a team as well as independently.
  • You have the ability to prioritize, organize and structure your work and enjoy working under pressure.
  • You have worked with strategic planning and have the ability to recognize problems, finding appropriate solutions, and being comfortable in taking quick decisions based on the best interests of the company.
  • To succeed in this role, you should also have an entrepreneurial personality and the ability to challenge the status quo.

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