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Title:  RRP Consumer Experience Specialist

Job ID:  89930
Country:  Bulgaria
City:  Sofia
Professional area:  Marketing
Contract type:  Permanent
Professional level:  Experienced

Sofia, 23, BG, 1574


We are JTI, Japan Tobacco International, and we are present in 130 countries. We have spent years innovating, creating new and better products for the consumers to choose from. This is our business. But not only. Our business is our people. Their talent. Their potential. We believe that when they are free to be themselves, and they are given the opportunity to grow, travel and develop, amazing things can happen.

That’s why our employees, from around the world, choose to be a part of JTI. It is why 83% of employees feel happy working at JTI. And why we’ve been awarded Global Top Employer status, nine years running

So when you’re ready to choose a career you’ll love, in a company you’ll love, feel free to #JoinTheIdea. 

Learn more:



Local applicants welcome
Location: Sofia, Bulgaria
Reporting to: RRP Group Brand Manager
Role: Permanent



Reduced Risk Products Consumer Experience Specialist




We are looking for someone passionate, willing to learn and aiming for a new and exciting challenge to join RRP (Reduced Risk Products) team!


What you’ll do:

•    Effectively manage the development & implementation of consumer-centric engagement and inspirational activation initiatives and identify opportunities for innovation and proactive tools:

    • planning, development & implementation of best-in-class Consumer Care in alignment with RRP brand strategy; managing the RRP product enquiries & complaints handling process;
    • consumer activation initiatives/programs for any stages of the Consumer Journey in a full omnichannel way, from awareness through to loyalty and loyalty through merchandising, retail, Brand Ambassadors, and digital touchpoints amongst others;

•    Work closely with the RRP team developing the communication and activation localized strategy & necessary tools;
•    Ensure support for the RRP Digital team for the local digital campaigns development & implementation and for the CRM communication development, database management;
•    Proactively engage with other functions to drive effective tools and initiatives' implementation;
•    Effectively plan, manage and control the usage of budgets and other resources allocated for the implementation of the respective initiatives;
•    Monitor & assess KPIs’ effectiveness and support in optimizing the results, while working in close collaboration with the RRP team.



The skills you’ll need:

•    University graduate; degree in Marketing, Communication or Business represents a plus
•    3-5-year experience in Brand Marketing, Trade Marketing or Sales, with proven track record in successful fulfilment of complex projects involving several internal & external parties
•    Commercial and financial acumen and experience are essential
•    Experience in Consumer Care marketing projects is considered a plus 
•    Passion and ability to demonstrate initiative, excellent problem-solving skills, with a ‘can do’ attitude
•    Well-developed interpersonal and communication skills at all levels
•    Strong analytical and project management skills: ability to plan, set expectations, make and meet commitments
•    Ability to work effectively under pressure, planning, prioritising and handling multiple tasks, whilst maintaining attention to detail and meeting tight deadlines
•    Self-disciplined, organized, result-oriented, willing to take responsibility
•    Proficiency in English & strong communication skills (presenting, written and spoken)



What are the next steps:

•    Interview with Recruitment Specialist
•    Online Tests
•    Interview with Local P&C
Interview with RRP Group Brand Manager

If you are interested in the above-mentioned position, please apply.


All applications will be reviewed. Please be aware that you will receive the call from Poland as our Global Business Services is based in Warsaw.


Thank you very much for your interest in the role.



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