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To make a difference with us, all you need to do is bring your human best.

What will your story be? Apply now!  

Learn more: jti.com

Please apply until June 29, 2025

Role: Permanent

Line Manager: Digital Marketing Manager

Duty Post: Seoul, South Korea

RRP Digital Marketing Associate

Are you ready to make an impact in a dynamic and collaborative environment? Join JTI as an RRP Digital Marketing Associate and be part of a team that thrives on innovation, inclusivity, and continuous improvement. At JTI, we live by "Our Way"—a set of behaviors that drive our culture and business success. If you're passionate about digital marketing and eager to contribute to a global brand, this is your opportunity to shine.

Position Purpose

We are looking for a Digital Marketing Associate to support the Digital Marketing Manager in executing and optimizing key digital initiatives, with a particular focus on Ploom digital acquisition & retention activities and expansion into third-party e-commerce channels. This role is integral to driving consumer engagement, enhancing loyalty, and identifying new growth opportunities.

Key Responsibilities

• Loyalty and Referral Programs: Manage end-to-end loyalty and referral initiatives, including Members Get Members (MGM) and Ploom Club, to maximize customer lifecycle value.

• E-Commerce Expansion: Identify new channel opportunities and manage RRP portfolio & promotional activities in key third-party marketplaces.

• Campaign Execution: Plan and execute online promotional campaigns across owned and third-party platforms.

• Data Analytics: Monitor and optimize campaign and sales performance using data analytics and user insights.

• Budget Management: Manage and monitor the digital budget, ensuring ROI and proper evaluation of activation programs.

What We're Looking For

• Education: University degree with a high standard.

• Experience: Minimum 2+ years in FMCG, with knowledge of e-commerce, third-party online platforms, and digital marketing preferred.

• Skills:

  • Strong analytical skills and familiarity with digital analytics tools.

  • Experience in global stakeholder management, business planning, and vendor management.

  • Knowledge of digital consumer experience best practices and ability to address consumer pain points.

  • Familiarity with agile methodologies, Power BI, and SW development is a plus.

• Languages: Fluent in English and Korean.

Why Join Us?

At JTI, we believe in creating a safe space for our employees to express their ideas, challenge the status quo, and grow together. You'll have the opportunity to work on exciting projects, celebrate achievements, and make a meaningful impact on our consumers and the future of our industry.

What We Offer

• A supportive and inclusive work environment that values your unique contributions.

• Opportunities for professional development and career advancement.

• The chance to be part of a global team that is shaping tomorrow, today.

If you're ready to take ownership of your career and make it count, apply now to become our next Digital Marketing Associate. Together, we'll strive for more and create moments of joy in everything we do.

Are you ready to join us? Build your success story at JTI. Apply now!

Next Steps:

After applying, if selected, please anticipate the following within 1-3 weeks of the job posting closure: Phone screening with Talent Advisor > Assessment tests > Interviews > Offer. Each step is eliminatory and may vary by role type.

At JTI, we strive to create a diverse and inclusive work environment. As an equal-opportunity employer, we welcome applicants from all backgrounds. If you need any specific support, alternative formats, or have other access requirements, please let us know.