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Title:  Digital Social Media Specialist

Job ID:  85754
Country:  Czech Republic
City:  Prague
Professional area:  Marketing
Contract type:  Permanent
Professional level:  Experienced

Prague, 104, CZ, 14000


We’re JTI, Japan Tobacco International and we believe in freedom. We think that the possibilities are limitless when you’re free to choose. In fact, we’ve spent the last 20 years innovating, creating new and better products for our consumers to choose from. It’s how we’ve grown to be present in 130 countries.

But our business isn’t just business. Our business is our people. Their talent. Their potential. We believe when they’re free to be themselves, grow, travel and develop, amazing things can happen for our business

That’s why our employees, from around the world, choose to be a part of JTI. It is why 87% of employees feel happy working at JTI. And why we’ve been awarded Global Top Employer status, eight years running

So when you’re ready to choose a career you’ll love, in a company you’ll love, feel free to #JoinTheIdea. 

Learn more:



Digital Social Media Specialist


What this position is about – Purpose:

Metaverse, TikTok, Facebook, Instagram, Youtube and several more are playgrounds for developing and implementing social media strategy of our brands. Create a pure online content & convert offline content (events, festivals, shows) to the online environment. Ensure that this content is in line with our brand strategy and with respect to target groups that build brand awareness, generate inbound traffic and product adoption.


What will you do - Responsibilities:


  •          Creating social media content & campaigns with the day-to-day management of the social media profiles within several brands
  •          From time to time visit offline events to capture material for online content
  •          Identify and drive opportunities to grow the Social media channel, sales and reach more customers
  •          Autonomy in influencers area from the beginning (contract) till the end of the cooperation (reporting)
  •          Regular reporting of all Social media profiles with recommendation on how to perform better
  •          Manage an agency to setup paid campaings to support always on and season campaigns for limited portfolio
  •          Work with internal graphics designers, local marketing team and legal / PR department


Who are we looking for - Requirements:

  •          A creative person with passion for Social Media and trends like Metaverse
  •          Experienced in driving traffic to convert pages by providing a brief and feedback to the e-commerce team
  •          Able to manage agencies as well as execute tasks in time
  •          Resourceful and able to solve problems in an agile setup
  •          Czech native speaker, English B1 speaker
  •          Happy to grab a camera and go record a stories


What are the next steps – Recruitment process:


Thank you very much for your interest in the role. You are welcome to apply. 



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