Digital Associate

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To make a difference with us, all you need to do is bring your human best.

What will your story be? Apply now!  

Learn more: jti.com

Digital Associate

The Digital Associate manages the Connexus platform for the JPP Trade Loyalty Program and supports digital consumer initiatives across Combustibles and Reduced Risk Products (RRP). The role ensures smooth platform operations, oversees content and activity tracking, drives engagement improvements, and handles technical troubleshooting with internal teams and external agencies. It also involves close collaboration with Marketing, IT, Trade, and Legal to ensure efficient processes, communication, and budget accuracy.

As the Digital Associate under the area of Marketing, you will:

• Support end-to-end campaign and content management on the Connexus platform, including planning, coordination, and execution

• Coordinate with agencies to ensure timely delivery, optimization, and localization of digital activations and campaign assets.

• Upload, test, and publish content while driving platform engagement through continuous improvements that enhance sales and ROI.

• Monitor campaign tagging and performance using analytics tools to evaluate effectiveness and prepare KPI-based reports.

• Collaborate with Marketing and Trade teams to align campaigns with sales targets and improve user experience through behavioral insights.

• Test and validate new platform functionalities, troubleshoot technical issues, and support business cases for digital enhancements.

• Serve as the central liaison among internal teams and external partners to ensure smooth campaign execution and stakeholder alignment

Requirements:

• Bachelor’s degree or higher, preferably in a relevant field.

• Minimum 2 years of experience in digital operations, CRM, or platform management.

• Proficient in CRM systems, content management platforms, Google Analytics, and basic web design (HTML/CSS or CMS editing).

• Strong understanding of legislation and marketing standards within the tobacco industry.

• Excellent communication, coordination, and problem-solving skills.

• Analytical mindset with advanced proficiency in MS Office applications.

• Fluent in English; proficiency in Malay and Chinese is an advantage.

Are you ready to join us? Build your success story at JTI. Apply now!

Next Steps:

After applying, if selected, please anticipate the following within 1-3 weeks of the job posting closure: Phone screening with Talent Advisor > Assessment tests > Interviews > Offer. Each step is eliminatory and may vary by role type.

At JTI, we strive to create a diverse and inclusive work environment. As an equal-opportunity employer, we welcome applicants from all backgrounds. If you need any specific support, alternative formats, or have other access requirements, please let us know.