City:  GENEVA

 

 

 

 

 

Business Decision Intelligence & Analytics Manager

2 Apr 2026
Job ID:  105306
Country:  Switzerland
Professional area:  Marketing
Contract type:  Permanent
Professional level:  Experienced
Location: 

GENEVA, CH, 1202

 

 

At JTI we celebrate differences, and everyone truly belongs. 46,000 people from all over the world are continuously building their unique success story with us. 83% of employees feel happy working at JTI.

 

To make a difference with us, all you need to do is bring your human best.

 

What will your story be? Apply now!  

Learn more: jti.com

 

 

 

Business Decision Intelligence & Analytics Manager 

 

 

 

Position

 

As the Business Decision Intelligence & Analytics Manager, you will own the Consumer Tracker as a global consumer insight program, ensuring high‑quality consumer measurement and translating insights into clear strategic business implications. The role plays a critical part in defining what consumer KPIs are measured, how they are measured, and how insights are generated and applied across the organization. Acting as the global program owner, you will lead agency partnerships, set the insight agenda, and ensure alignment with commercial and consumer KPI frameworks. You will work closely with cross‑functional teams to connect consumer understanding with performance and execution perspectives, while proactively identifying emerging trends, opportunities, and future research priorities.

 

Responsibilities

 

  • Own the Consumer Tracker as a global insight program, including scope, roadmap, learning priorities, and long‑term evolution aligned with business needs.
  • Define and steer the consumer KPI framework and measurement approach, ensuring clarity, consistency, and alignment across markets, waves, and related consumer studies.
  • Lead insight synthesis and interpretation across markets, translating consumer data into clear, decision‑oriented strategic implications and actionable recommendations.
  • Proactively identify emerging consumer trends, business questions, opportunities, and risks beyond the existing tracker scope, shaping future insight priorities.
  • Lead and manage global research agencies and strategic partners, ensuring quality, consistency, and governance of research outputs.
  • Ensure strong integration of Consumer Tracker insights with other consumer and commercial KPI streams, acting as a trusted insight partner to senior stakeholders across functions and regions.

 

Requirements

 

  • University degree; advanced qualifications in consumer insights, analytics, or related fields are an advantage.
  • 10+ years of experience in consumer insights, market research, analytics, or related roles at market, regional, or HQ level.
  • Proven experience owning or leading large‑scale, multi‑market consumer research or tracking programs.
  • Strong expertise in consumer research methodologies, KPI frameworks, and longitudinal measurement.
  • Demonstrated ability to translate complex consumer data into clear business insights and strategic recommendations.
  • Strong stakeholder engagement and storytelling skills, with the ability to influence senior decision‑makers.
  • Experience working in complex, global, multi‑market environments and managing global research agencies.
  • High level of autonomy, sound judgment, and a strategic, problem‑solving mindset.

 

What to Expect

 

  • Ownership of one of JTI’s key global consumer intelligence programs.
  • A highly strategic role connecting consumer understanding with business decision‑making at global level.
  • Exposure to senior stakeholders and cross‑functional leadership forums.
  • Opportunities to shape the future direction of JTI’s consumer insight and analytics strategy.
  • A dynamic, international environment that values strategic thinking, insight leadership, and collaboration.

 

Are you ready to join us? Build your success story at JTI. Apply now!

Next Steps:

 

After applying, if selected, please anticipate the following within 1-3 weeks of the job posting closure: Phone screening with Talent Advisor > Assessment tests > Interviews > Offer. Each step is eliminatory and may vary by role type.

 

At JTI, we strive to create a diverse and inclusive work environment. As an equal-opportunity employer, we welcome applicants from all backgrounds. If you need any specific support, alternative formats, or have other access requirements, please let us know.

 

 

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