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Title:  Regional Field Marketing Manager

Job ID:  22076
Country:  Bangladesh
City:  Dhaka
Professional area:  Sales
Contract type:  Permanent
Professional level:  Experienced

JTI is a leading international tobacco company with operations in more than 120 countries. We’re the global owner of world-renowned brands such as Winston, the number two cigarette brand in the world, and Camel (outside the US). Our global brands also include Mevius, LD and Natural American Spirit, and we manufacture the internationally recognized Logic e-cigarette brand and Ploom Tech, a major brand in the heated tobacco category. 
 
Headquartered in Geneva, Switzerland, we employ over 40’000 people across the globe. We were recently awarded Global Top Employer for the fourth consecutive year with regional Top Employer Certification in Europe #1, Asia #1, North America #1, Africa #2 and Middle East #3. This is recognition of our outstanding talent strategy, energizing culture and commitment to learning and development. 
 
We are a member of the Japan Tobacco Group of Companies. For more information visit www.jti.com

 

POSITION PURPOSE

 

The position shall work closely with the Regional Sales Manager in the identification and activation of the consumers.  He/She works with the area managers of the Field Marketing team to co-develop parameters in identifying the consumer and cascades the directions to his/her team.  He/She is tasked to empower the Area Field Marketing Managers to evaluate the regional consumer plans rolled-up per area.  Acts as a budget administrator, to ensure cost effective means to win/earn a consumer.  Promulgates JTI values and culture to the Regional Field Marketing team that results into achieving the KPIs of each team member.

 

 

MINIMUM REQUIREMENTS                                                                                                                                                                     

           

Education:                                        

High standard of university degree (required)

MBA or equivalent educational background (desirable)                                                                                                                               

Work Experience:                                        

6-8 years relevant experience in FMCG marketing and sales functions.  Both back office and regional experience required

Cross-functional experience:

Good knowledge of marketing strategy and strategic trade planning (distribution, merchandising, promotions & pricing programs,).  Good understanding of operational constraints and strong executional reflex.  Appreciation of legislation / taxation, external relations, marketing standards in tobacco industry.  Proven people management skills, team player and vision of the business.  Self-driven to pursue the development and interests of direct reports and subordinates."                                                                                                                             

Languages & Computer Skills:                              

Fluent in English, written and spoken; Knowledgable in operating MS applications                                                                                                                        


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