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To make a difference with us, all you need to do is bring your human best.

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Learn more: jti.com

Consumer Activation Manager (m/f/d)

We are looking for a Consumer Activation Manager (m/f/d) as of now to strengthen our Marketing Department in Cologne. This is a temporary position and will be limited for 12 months.

You will operate within the Consumer Activation Team in the Marketing Department contributing to the success of our 1-2-1 activities in Germany, supporting our overall brand activation initiatives and projects in the areas of promotions, own retail, road shows and events.

We are looking for an experienced activation manager who is passionate about brands and consumers and is constantly striving to use this knowledge to enhance and optimize the mechanics and the execution of JTI’s 1-2-1 operations. You will join a dynamic, diverse team in a fast-paced environment.

Your talent - communication and organization

• University degree in Marketing, Economics, Event Management or related fields
• Diverse work experience preferably in consumer activation, promotion and events
• Strong experience in project and agency management
• A minimum of 5 years experience in FMCG / tobacco industry is a plus
• Precise working approach with high demands in own work quality
• Good financial, controlling, and analytical skills
• Good interpersonal skills, open minded, quick learner
• A consumer centric mindset and a desire to contribute with own ideas
• Advanced knowledge of MS Office, particularly PowerPoint, SAP is a plus.
• Fluent in German and proficient English and written and spoken

Your tasks - exciting and diverse

• Support, prepare, execute and manage consumer activation programs and projects within the respective consumer activation touchpoints.
• Transfer brand objectives and insights into target group relevant activities.
• Work according to brand guidelines, legal boundaries and ensure consistent program implementation as well as on time deliveries.
• Ensure ongoing alignment between respective Marketing & Sales teams.
• Supervise and manage budget efficiently for the respective areas of responsibility
• Monitor and evaluate executed programs vs. defined KPIs
• Support Consumer Activation Lead in strategic planning, provide necessary input for local and global meetings and presentations.
• Develop recommendations for improvements or innovations within area of responsibility. Identify opportunities for future exploration.
• Analyze market and consumer data to understand trends and competitor activities.

Your benefits - evidently appealing

• The freedom to be yourself: We believe in the success of diverse teams and stand for a working environment in which you can be who you are, because with us, people are the center of attention
• The flexibility to shape your working hours and location: We build on flexible working time models, including mobile office
• Your well-being is our priority: In addition to external cooperations, we offer extensive opportunities for the right work-life balance
• A varied and responsible job with one of the largest employers in the tobacco industry
• A family-like corporate culture combined with the development opportunities of an international group of companies
• A management that stands for an appreciative and integrative style of leadership
• Home office equipment, laptop, and company mobile phone
• Attractive remuneration

Your chance:
Take your chance and join one of the "Top Employers 2025" in Germany.

We offer you a challenging and varied job in an international company. Continuous further training and attractive general conditions are fundamental components of our personnel concept

Have we aroused your interest?   
Then apply directly with your complete application documents (CV, cover letter & certificates) stating your earliest possible starting date via our online system:

www.jti.com/careers (Job ID 100854).

jti.com

Are you ready to join us? Build your success story at JTI. Apply now!

Next Steps:

After applying, if selected, please anticipate the following within 1-3 weeks of the job posting closure: Phone screening with Talent Advisor > Assessment tests > Interviews > Offer. Each step is eliminatory and may vary by role type.

At JTI, we strive to create a diverse and inclusive work environment. As an equal-opportunity employer, we welcome applicants from all backgrounds. If you need any specific support, alternative formats, or have other access requirements, please let us know.