MARKETING ACTIVATION MANAGER

Position: We’re looking for a passionate team member with solid track record of trade and consumer activation, project management, with an agile approach, who will orchestrate cross-functional team collaboration to deliver RRP category success. 

In this role, you’ll plan and implement brand, commercial activation, and communication programs, as well as contribute to marketing activities in partnership with HU/CzHuSk/HQ teams and external agencies. You'll lead brand and consumer engagement strategies, supervise performance, and suggest improvements.  

Responsibilities: 

• Actively contribute to commercial strategy development and KPI achievement in close collaboration with SI, Sales, and Marketing teams. Ensure timely online and offline marketing activities execution in line with business priorities and legislative framework. Monitor competition, drive innovation, and run budget planning effectively. 

• Educate and empower on the RRP category, manage trade engagement, B2B communication, and program execution. Ensure consistent execution of communication and activation strategies across on/offline touchpoints. Lead internal communication and oversee activity measurement and follow-up. 

• Create and localize campaign content and assets in line with brand cycle activities and guidelines. Analyze, evaluate, and follow up on activities regularly. Collaborate closely with the CzHuSk Marketing team, HQ, and creative/digital agencies. 

• Implement consumer engagement programs by managing 1-2-1 program including other B2C programs/activities. Ensure high-quality execution together with platform preparation, full staffing, and education. Ensure KPIs achieving together with regular field visits and collaboration with Sales. 

Requirements: 

• University degree or equivalent experience 

• 2+ years in Marketing, Trade and/or Consumer Activation, Sales 

• Experience in strategy, digital marketing, and people management 

• Committed to achieving goals and leading by example 

• Excellent communication, collaboration, and project management skills 

• Analytical with attention to detail 

• Strong presentation skills 

• Advanced MS Office skills 

What to Expect: 

• Annual leave: legal entitlement + 3 additional days 

• Local Cafeteria Plan: 500,000 HUF per year 

• New Ways of Working (NWOW): one-time allowance of 132,000 HUF, provided in the first month 

• Home office internet support: 9,500 HUF per month (in addition to base salary) 

• Life insurance 

• Medical coverage 

• Business Travel & Accident Insurance 

• Employee Share Purchase Plan (ESPP) 

• Family leave benefits, including maternity and paternity leave 

• Corporate mobile phone and communication tools 

• Learning & Development programs 

• Wellbeing initiatives and Employee Assistance Program (EAP) 

• Years of Service Jubilee Awards (every 5 years) 

• Company events and social activities