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Title:  Portfolio & Digital Strategy Associate

Job ID:  72090
Country:  USA
City:  Teaneck
Professional area:  Marketing
Contract type:  Permanent
Professional level:  Experienced

Teaneck, NJ, US, 07666


We’re JTI, Japan Tobacco International and we believe in freedom. We think that the possibilities are limitless when you’re free to choose. In fact, we’ve spent the last 20 years innovating, creating new and better products for our consumers to choose from. It’s how we’ve grown to be present in 130 countries.

But our business isn’t just business. Our business is our people. Their talent. Their potential. We believe when they’re free to be themselves, grow, travel and develop, amazing things can happen for our business

That’s why our employees, from around the world, choose to be a part of JTI. It is why 87% of employees feel happy working at JTI. And why we’ve been awarded Global Top Employer status, eight years running

So when you’re ready to choose a career you’ll love, in a company you’ll love, feel free to #JoinTheIdea. 

Learn more:


Position Purpose
Portfolio & Digital Strategy Associate supports the Portfolio & Digital Strategy Manager and the wider marketing team with establishing, implementing, optimizing, and analyzing digital campaigns and multi-touchpoint brand activation and communications development.


Location: Teaneck NJ

The position is a hybrid opportunity, fifty percent onsite.


Requirements and Responsibilities 

  • Create e-mail, direct mail, and retail campaigns to support brand objectives and initiatives; analyze and optimize campaigns towards KPIs.
  • Support the design and management of digital consumer engagement initiatives from a content generation, UX and vendor management perspective. 
  • Manage branded websites involving content and UX in collaboration with brand managers and project leads.
  • Support to evolve digital platforms in partnership with project leads; Assist with KPI reviews, reporting, UX improvements, and vendor management. 
  • Assist with building new digital capabilities to support marketing and trade initiatives.
  • Assess different solutions aligned with marketing team members and cross-functional stakeholders, bring new vendors as required, and customize the approach to brand and team needs. 
  • Support various marketing projects, including brand marketing, portfolio strategy, packaging, and design multi-channel communications. 
  • Digital Data: support tracking effectiveness of programs, revise, assess for continuous improvement.
  • Responsible for KPI reporting


Functional Skills

  • Superb data analysis and report writing abilities
  • A stickler for precision, creativity, and excellence
  • Excellent collaboration skills with the ability to navigate projects within the team and across functions
  • Understanding of website architecture and change management
  • An affinity for brands and deep experience with digital channels & marketing tactics 


Education and Experience 

  • 2-4 years of experience in a marketing-related role, digital marketing preferred      
  • Degree in Information Technology, Marketing, or a related field


Enjoy a competitive salary commensurate with the experience and responsibility requirements.
Excellent employee environment with a competitive benefits package including:

  • Annual Performance based Bonus  
  • Annual Merit Increase  
  • Healthcare  
  • Dental + Vision
  • Voluntary benefits
  • Paid Time Off  
  • Paid family leave benefit
  • 401k Plan + Company Contributions  
  • Life Insurance  
  • Disability 
  • Tuition Assistance



“JTI offers equal employment opportunity and will not discriminate on the bases of race, religion, color, sex (including pregnancy, gender identity, and sexual orientation), parental status, national origin, age, disability, family medical history or genetic information, political affiliation, military service, or other non-merit based factors.” 


Nearest Major Market: New York City

Job Segment: Data Analyst, User Experience, Change Management, Data, Technology, Management, Strategy

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