Title:  Digital Acquisition Specialist, Azerbaijan

We are JTI, Japan Tobacco International, and we are present in 130 countries. We have spent years innovating, creating new and better products for the consumers to choose from. This is our business. But not only. Our business is our people. Their talent. Their potential. We believe that when they are free to be themselves, and they are given the opportunity to grow, travel and develop, amazing things can happen.

That’s why our employees, from around the world, choose to be a part of JTI. It is why 80% of employees feel happy working at JTI. And why JTI is recognized with various Employer of Choice certifications across different countries and regions.

So when you’re ready to choose a career you’ll love, in a company you’ll love, feel free to #JoinTheIdea. 

Learn more: jti.com

Please, apply until May 20th COB

Local candidates from Azerbaijan market are welcomed

Local contract to be proposed

Department: Marketing

Location: Baku, Azerbaijan

Reporting to: Digital Marketing Manager

Role: Permanent

Digital Acquisition Specialist, Azerbaijan

Position Overview:

Digital Acquisition Manager plays a pivotal role in developing and executing digital acquisition strategy based on growth and brand awareness for JTI brand portfolio. Position includes crafting a data-driven approach to reach target audiences across various digital channels, maximizing a return on investments.

Key Responsibilities:

• Develops and manages comprehensive digital acquisition strategy (channels, segmentation, budget allocation);
• Fosters strong working relationships and collaboration with marketing team to ensure seamless campaign execution and achieve brand consistency across all digital touchpoints;
• Responsible for digital marketing data analysis and reporting;
• Develop internal Digital Marketing Capabilities understanding.

Qualifications:

• Bachelor University degree (preferable in Marketing, Business Administration, Communications);
• Minimum 3-5 years of experience in digital marketing, preferably within the FMCG industry;
• Proven track record of success in developing and executing data-driven digital acquisition strategies that have demonstrably increased brand awareness, website traffic, lead generation, or sales;
• Required knowledge of languages as: Azerbaijan and English, knowledge of Russian language is a plus;
• Excellent in: understanding of paid advertising platforms (e.g., Google Ads, Facebook Ads, etc.) and campaign optimization techniques (including A/B testing, audience targeting, etc.), present complex digital marketing data and insights in a clear and concise manner, project management skills, interpersonal skills and creative mindset.

If you're ready to lead digital direction, drive innovation, and make a lasting impact in this direction, we want to hear from you!

What is the next step – Recruitment process.

Feel free to apply if your profile matches to the requirements for a position.